🎤 We’re Speaking at BETA International 2025

I’m delighted to share that Sarah Gairdner and I will be joining the speaker line-up at BETA International 2025, taking place 28–29 September at NEC Birmingham.

We’re presenting together in the Seminar Theatre, drawing on our shared experience as equestrian coaches, collaborators, and creators of rider-focused events like staycations and coach camps.

🗓️ Our session:
Real Reach, Real Results: Why Equestrian Coaches Are Your Next Marketing Move
📍 29 Sept 2025 | 15:00–15:45 | Seminar Theatre

About the Talk

This session is designed for equine businesses ready to work more effectively with the people riders already trust.

We’ll explore why coach-led influence goes beyond traditional sponsorships and how meaningful collaborations between brands and coaches can create lasting impact.

You’ll leave with:

• A new perspective on equestrian influence

• Insights into what makes partnerships genuinely effective

• Practical ideas on how to connect with your ideal audience through trusted relationships

Whether you're a brand, retailer, or service provider, this talk is for you.

Why We’re Excited

Sarah and I regularly work together on coaching experiences designed to support riders on and off the horse. From immersive staycations to rider development camps, our shared ethos blends performance, mindset, and connection.

Speaking at BETA is an opportunity to bring that same energy to a new space—and to support brands looking to work more meaningfully with the people at the heart of our industry.

🟣 Entry is free and you can now register for BETA International here:
👉 Register Now

We’d love to see you there.